Work Experiences

• Work on design briefs, offer input for creative meetings, produce attractive & effective design solutions.
  
• Come up with design strategies and advices to help grow brands.
  
• Deliver concepts with solid design thinking, quickly and intuitively, thrive under pressure & tight deadlines.
  
• Design logo, brand assets, brand guidelines, packaging, uniform, and so on.
  
• Design assets for digital channels, social media posts, youtube banners, templates, website design.
• Ensure final designs are visually appealing and on-brand for clients.
  
• Produce presentation decks and maintain brand consistency throughout all applications.
  

• Worked directly with the co-founders and creative director to provide product design, marketing design, and research support on a wide range of projects across the product portfolio.
  
• Identified user types, scenarios, journeys and developed strategic UI/UX vision.
  
• Generated wireframes, storyboards, prototypes, and other required documentation.
  
• Designed and maintained Optimico’s various UI pattern libraries across company’s international products.
  
• Conducted internal QA tests to ensure deliveries meet initial UI/UX design specifications.
  
• Designed marketing campaign, digital assets for website, social media site, email newsletter, and so on.
  

• Worked closely with the Creative Director and other Designers to design and assist the design team in developing graphics concepts, websites, illustrations for large format and display visuals in a range of media.
  
• Designed and developed concepts, graphics and editorial layouts, event media packages, press invitations.
  
• Designed social media assets, including Facebook, Instagram promotions, Youtube, Eventbrite banners, etc. 

• Developed a brand identity for Indigo Magazine, which includes a series of sub-projects that require branding & digital design. 
• Collaborated with a team of writers and artists to come up with strategic approaches, and overall visual identity for the magazine.

• Worked with the Nexus studio director, Johnny Kelly and Illustration studio, Nous Vous to create and design character assets for Facebook Project: Good Adds Up.
  
• Designed and developed concepts, graphic layouts for typography appeared in the animated film.
  
• Responsible for creating artworks and designs for the motion team.
  

• Worked with Project Manager and Art Director to produce high-quality visual design and content for book and magazine. 
• Designed the company website.
  
• Assisted and managed book design projects from start to finish.
  
• Book cover design for William Daniels, Jeff Elrod, ‘Wreckers of Civilisation’ by Simon Ford
  
• Helped deliver concepts under the guidance of the Art Director, quickly and intuitively, thriving under pressure and tight deadlines.
  

Education

• Design process, design thinking.
  
• Visual grammar, literacy and intelligence.
  
• Typography, type as image.
  
• Designing research.
  
• Visual storytelling, narrative and sequence.
  
  

Softwares & Skills  

• Adobe Software: Photoshop, Illustrator, Indesign, After Effect, Adobe XD, etc.
  
• Microsoft Office Suite: Microsoft Office, Powerpoint, etc.
  
• Figma, Keynote.

• Solid knowledge in design thinking, color theory, design system & strategy.
  
• Print and digital design knowledge.
  
• Deadline driven, team player, problem-solving skills.

Selected Exhibitions and Features